Open Flow CEO, Adi Jagan, is speaking at Canna Con on October 15, 2022. Follow us for updates:

Growth marketing

indoctrination email series, email marketing tools

How to Write a Great Indoctrination Email Series (and Why it’s a Must-Have Email Marketing Tool)

By Adi Jagan A strong indoctrination email series is truly the most powerful free email marketing tool you have at your disposal. (Here’s a quick refresher on what an indoctrination email series is—if you’re put off by their somewhat ominous name, think of them as “educational emails.”) Indoctrination emails are your first, best shot at …

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Four Key Steps B2B Companies Need to Align Marketing and Sales Departments in HubSpot

TL;DR? Aligning your Lifecycle Stages, Lead Statuses, Deal Stages, Required Fields & Automations are the fastest way to get traction with your B2B business We feel so strongly about this process we wrote a playbook to help clients with it: The Hands-On HubSpot Playbook, which you can download now for the unbeatable price of FREE.  …

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Forget Funnels: Flywheels are Sales and Marketing’s New Black

One of the many great aspects of HubSpot is that they’re more than just CRM software: they’re a mindset and a philosophy. In the HubSpot model, a company’s internal process and the end customer or user experience are intrinsically connected. Similar to the way that holistic medicine looks at the whole person rather than zeroing …

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Three Problems With Your CX Strategy that RevOps Can Fix

By Adi Jagan RevOps (a.k.a. revenue operations) is all the rage in business lingo these days, but it’s also a very real concept that is helping businesses run better—improving conditions for their employees and customers, as well as their bottom line.  A good RevOps strategy removes the barriers that wall off your Marketing, Sales and …

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