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A Brief History of CRMs: From Cuneiform to COBOL to HubSpot

By Adi Jagan Like Slack, social media and celebrity cancellations, “customer relationship management systems” sounds like a phenomenon unique to the 21st century. But people selling goods and services have been managing relationships with their customers ever since trade began. The first ledgers we have evidence of were created 7000 years ago in Mesopotamia (modern-day …

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Three Problems With Your CX Strategy that RevOps Can Fix

By Adi Jagan RevOps (a.k.a. revenue operations) is all the rage in business lingo these days, but it’s also a very real concept that is helping businesses run better—improving conditions for their employees and customers, as well as their bottom line.  A good RevOps strategy removes the barriers that wall off your Marketing, Sales and …

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What Even is a HubSpot Platinum Partner?

“There’s no partner like a HubSpot partner.” —Marketing Veep. TL;DR? Hubspot partner agency rankings aren’t just vanity plates! They’re earned, not given—but consider an agency’s experience in your industry as well as their ranking when selecting a HubSpot partner.